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Blue Monday... Is it even real?


It’s called Blue Monday because it’s the time of year when were supposedly feeling at our lowest and most “blue”. It’s cold, the weather is dull, we wake up in the dark and it's dark again by early evening, we’re all penniless after Christmas and we’ve more than likely broken our resolutions by now… oh and don’t even mention work.

BUT the term “Blue Monday” is a concept that was actually created for marketing a holiday company!

Psychologist, Cliff Arnall, came up with the concept in 2004 when he created the formula for the January blues for travel company, Sky Travel, who then went on to use the concept as a PR stunt to promote their winter deals. It just so happens to have hung around in people’s minds and been used by companies for PR purposes ever since the phrase was first coined.

So our first tip for getting through Blue Monday is to remember that it’s a made-up concept and it’s not compulsory to feel low on that day!

However, looking after your wellbeing is something we think is incredibly important EVERY DAY. It is true that January in general can be a tough month. Evidence suggests there are 5 steps you can take to help improve your mental health and wellbeing, these are connect, be active, take notice, keep learning and give.


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